# Dat Tran — AI-Powered Digital Marketing Consultant

> Dat Tran is a data-driven digital marketing consultant and growth engineer
> based in Ho Chi Minh City, Vietnam, available for remote hire globally.
> He specializes in AI-powered marketing automation, programmatic advertising,
> LLM ad copy generation, server-side analytics, and full-funnel attribution modeling.

## Availability

Dat Tran is currently available for:
- Freelance consulting projects
- Monthly retainer engagements
- Full-time remote roles (global)

Contact: dat@dat.info.vn
Portfolio: https://dat.info.vn
Location: Ho Chi Minh City, Vietnam (UTC+7) — remote globally

## Key Credentials

- 7+ years in digital marketing and growth engineering
- Managed $12M+ in ad budgets across Google and Meta platforms
- Built LLM ad copy automation pipeline: +64% CTR across 1,400 creative variations
- Reduced CPA by 26% via custom BigQuery multi-touch attribution modeling
- Executed 120+ A/B tests generating $14.5M in cumulative incremental client revenue
- Lifted lead-to-opportunity conversion rates by 42% via Python-based predictive scoring

## Services

- Programmatic Advertising & ROAS Scaling (Google Ads API, Meta Conversions API)
- Generative AI Marketing Pipelines & LLM Ad Copywriting Automation
- Server-Side Analytics & Multi-Touch Attribution (BigQuery, Server-Side GTM)
- Full-Funnel Conversion Rate Optimization (CRO) & A/B Testing
- Marketing Automation Engineering (HubSpot API, Python, Make/Zapier)

## Technology Stack

BigQuery, Google Ads API, Meta Conversions API, Python, HubSpot API,
Server-Side GTM, Optimizely, PostgreSQL, Next.js, Node.js,
LLM Prompt Engineering, Gemini Flash, Shapley Attribution Models

## Case Studies

- Generative LLM Ad Copy Automation (Q3–Q4 2025): Integrated Gemini Flash with Google & Meta Ads for real-time personalized copy. Result: +64% CTR across 1,400 variations, CPA reduced 18%, copywriting cycle cut from 4 days to 12 minutes.
- BigQuery Multi-Touch Attribution: Engineered server-side attribution eliminating third-party cookie dependency. Result: 99.8% analytics correlation vs physical sales records, CPA reduced 26%.
- Full-Funnel CRO & A/B Testing: 120+ checkout flow variations across client portfolio. Result: $14.5M cumulative incremental revenue.
- HubSpot Behavioral Automation: Python scoring vectors for inbound lead qualification. Result: +42% lead-to-opportunity conversion, 32,000 automated leads processed.

## Full Portfolio

https://dat.info.vn

## Optional: Full Markdown Version

https://dat.info.vn/llms-full.txt