What does 'AI marketing' actually mean in your work?

Building real workflows, not buzzwords: I rolled out my company's internal AI tool (ABI) to 30+ leaders across 20 countries with a reusable client-dossier prompt system, and I built my own generative-AI SaaS. AI that saves real hours.

What's GEO, and why should I care?

Generative Engine Optimization — getting your content cited inside AI search (ChatGPT, Gemini, AI Overviews), not just Google's blue links. I rebuilt on-page SEO across 300+ pages so company projects now surface in AI search results.

You built an AI product yourself?

Yes — Arch Intelligence, solo, with no formal engineering background. It turns architectural sketches into photo-real renders in about a minute instead of a day.

What kind of data work do you do?

CRM audits (12,000-contact clean-ups), conversion-funnel analysis across markets, dashboards, and turning all of it into decisions BD teams act on.

How can we work together?

Open to senior marketing roles, consulting retainers, and interesting AI projects. Based in Ho Chi Minh City (UTC+7), available remotely worldwide. Replies within ~24 hours.

Dat Tran

A Creative lives in Ho Chi Minh City.

Designing seamless digital interactions by focusing on the unique nuances which bring systems to life.

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ABOUT ME

Turningdata&creativityintorealbusinessimpact.

Hi,I'mDat—adigitalmarketingprofessionalwholovestheintersectionofMarketing,DataandAI.

Ibelievebetterinsightscreatebetterdecisions,andbetterdecisionsbuildbetterbrands.

Rightnow,I'mworkinginHoChiMinhCity,helpingbusinessesgrowwithsmarter,data-drivenandtechnology-poweredmarketing.

Visit my LinkedIn

Based inHo Chi Minh City, VN

Passionate aboutDigital Marketing,
Data & AI

Open toOpportunities &
Meaningful collaborations

CAREER CHRONICLE

A Track Record Built on Proofs.

Jul 2026

Jun 2026 - PRESENT

Group AI Marketing Officer

Archetype Group

Feb 2025 - Jun 2026

Group Marketing & Communications Officer

Archetype Group

Aug 2024 - Feb 2025

Group Marketing & Communications Intern

Archetype Group

Sep 2021 - Mar 2025

BBA in International Business

University of Economics HCMC (UEH)

PROFESSIONAL TOOLKIT

My Go-To Tools & Platforms.

OpenAI

Gemini AI

Claude AI

ChatGPT

Notion AI

Hugging Face

Midjourney

Semrush

HubSpot CRM

Salesforce

Google Analytics 4

Mailchimp

ActiveCampaign

Looker Studio

Zapier

Make.com

Canva Pro

WordPress

Elementor

MS Excel

Adobe Premiere

CREATIVE COLLATERAL

Videos & Designs

Product Demo Video

Arch Intelligence AI Generator

Brand Architecture

Arch Intelligence Brand Identity

SEO Indexing

Corporate Architecture Crawling Map

Product Demo Video

Arch Intelligence AI Generator

Brand Architecture

Arch Intelligence Brand Identity

SEO Indexing

Corporate Architecture Crawling Map

Visual Design

Generative AI Art Direction

SEO Architecture

GEO - Generative Engine Optimization

Tracking & Attribution

Server-Side Tagging Stream

Visual Design

Generative AI Art Direction

SEO Architecture

GEO - Generative Engine Optimization

Tracking & Attribution

Server-Side Tagging Stream

Data Analytics

PostgreSQL Analytics Pipeline

Video Production

Social Video & VFX Collateral

Workflow Automation

Python Automation Pipeline

Data Analytics

PostgreSQL Analytics Pipeline

Video Production

Social Video & VFX Collateral

Workflow Automation

Python Automation Pipeline

Automation Pipeline

CRM Lead Automation Engine

Marketing Analytics

Shapley Attribution Model Visualizer

GEO Deployment

Search Optimization Campaign

Automation Pipeline

CRM Lead Automation Engine

Marketing Analytics

Shapley Attribution Model Visualizer

GEO Deployment

Search Optimization Campaign

SHARING INDUSTRY KNOWLEDGE

LinkedIn Posts & Activities.

Dat Tran • You

AI & Digital Marketing Architect | Programmatic SEO & Attribution Expert

3d ago•

Stop losing up to 30% of your Facebook ad events due to browser ad blockers and Safari's strict ITP policies. 🚫 Moving tracking to Se... see more

AI & Digital Marketing Architect | Programmatic SEO & Attribution Expert

1w ago•

How much manual work does your marketing operations team perform every week? 🧠 I built a serverless system that automatically retriev... see more

AI & Digital Marketing Architect | Programmatic SEO & Attribution Expert

2w ago•

First-party data is the ultimate competitive advantage in the modern privacy-first era. 📊 Instead of relying on third-party cookies,... see more

AI & Digital Marketing Architect | Programmatic SEO & Attribution Expert

3w ago•

Attribution is not a single click—it is an entire customer journey map. 🗺️ We frequently see massive disparities between ad platform... see more

AI & Digital Marketing Architect | Programmatic SEO & Attribution Expert

1mo ago•

Thrilled to announce that our latest automated marketing system handles millions of monthly events without breaking a sweat! ⚡ By util... see more

FREQUENT COLLABORATION INQUIRIES

Strategic & Technical FAQ.

Traditional marketers rely primarily on manual dashboards and intuitive guesswork. I build actual software pipelines for growth: hooking Large Language Models into dynamic ad creative copywriters, configuring automated Python scripts to flag high-intent sales queues, and setting up Shapley Multi-Touch attribution models on BigQuery files. This translates directly to higher operational efficiency and predictable AI-driven scale.

Strict Privacy Standards: All event pipeline architecture respects GDPR, CCPA, and Safari ITP regulations completely.

Zero Platform Bottleneck: Code-bypassed direct integrations ensure pages load instantly at peak server traffic.